What does “camera ready products” mean?

While your products might look fine on the shelf at your store, they probably aren't quite ready for their close up.  Price tags, fingerprints, packaging, and other minor blemishes can make a product look less than it can look through the camera lens.  Follow these guidelines to make sure you get the best images of your products:

  • Remove all packaging including any wrapping or other padding unless the packaging is what you want shot.  Keep in mind that the packaging is rarely something you want shot.  Please do not expect us to unpackage and then repackage your products.  We don't have the knowledge of your products like you do to do them justice.
  • Remove any price tags or better yet, if possible, provide products which have not ever had price tags affixed to them as the adhesive can cause a blemish in the image.
  • Bring any background items you would like included

    While we will do limited prep on small products and food items large products such as automobiles or industrial equipment will need to be cleaned before your session.
  • Any imperfections in the product will be amplified by the camera.  Make sure the products you provide to be shot are as perfect as possible to get the best results.
  • Make sure to provide any background items you would like in the shots unless a plain background known as high-key is preferred.  For example, the fruit and other dishes in the background if this image.  An example of a high-key image is below.

Example of High-Key product photography


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Category: Photo and Video

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