Editors Note: This is a fantastic article on some tips and tricks that social networking novices need to know about twitter. Twitter has become almost as important as Facebook when it comes to keeping on top of your brand and your customers feed back. The original post is here
Becoming one of those users is a challenging task, but it’s also something that can pay big dividends. That’s why we asked the world’s leaders in digital for their advice on how to become a master Twitter user.
On May 12-14, several hundred of the world’s digital leaders gathered in Orlando for the first-ever Mashable Connect, an intimate three-day conference focused on the impact of social media and digital on entertainment, media, technology and society. Connect attendees, along with TeamMashable, had the chance to hear about the biggest trends in digital from the leaders of Syfy, HBO, Edelman, Gowalla, Tumblr, Buddy Media and more.
On Saturday, I walked around the conference floor, asking Connect attendees one simple question: “What one tip do you have for best using Twitter?” I got a wide variety of responses from CEOs, entrepreneurs and accomplished professionals in the digital world. Some had very simple advice, while others had proverb-like quotations. But each had something completely different to say about the world’s hottest microblogging service.
Here’s the sage advice our Connect attendees had to give:
- 1) @jeffpulver, Casting Director, #140conf: “The secret to Twitter is to listen, connect, share and engage. It’s the conversations that matter.”
- 2) @davepeck, Director of Community, Meshin: “Respond to everybody, positive or negative.”
- 3) @michiganflavor, COO, MIFlavor.com: “Retweet, retweet, retweet. People love to see their stuff retweeted, and they’ll start retweeting you.”
- 4) @shrmsocmedguy, Social Media Strategist, Shrm: “Use your tweeting to set up meetings.”
- 5) @dstatusstalker, Chief Status Stalker, Status Stalker: “Start a conversation. Reach out to others, and say hello.”
- 6) @kratzpr, Founder, Kratz PR: “Don’t think of it as a tool, think of it as a gateway for being social.”
- 7) @ctreada, CEO, Notice Technologies: “Ignore it; they’re all pornographers anyway.” (Chris’s other tip: “Chill out.”)
- 8) @jkrohrs, VP of Marketing, ExactTarget: “Don’t tweet if you can’t spell.”
- 9) @moniguzman, Director of Outreach, Intersect: “Tweet what comes naturally. Don’t try to fulfill someone else’s expectations.”
- 10) @shashib, Social Media Swami, Network Solutions: “More than an RSS feed, connecting with people on Twitter gives you interesting content that is validated by them.”
- 11) @jennydevaughn, Director, Social Strategy, @HODES: “You need to have brand sacrifice if you want to be viewed as an expert in your field. Only tweet about 10 topics, events or ideas.”
- 12) @robkey, CEO, Converseon: “Embrace your insignificance.”
- 13) @zagrrl: VP Technology, Innovation Center for US Diary: “The best way to learn is to share.”
- 14) @heidiotway: VP & Director Social Media, Salter Mitchell: “Follow the best, learn from the best.”
- 15) @jonnorp, Director of Social Media, American Airlines: “Remember that it flies forever.”
- 16) @chrisvary, Director of Emerging Technology, Weber Shandwick: “Don’t connect your Twitter to Facebook.”
- 17) @joeyinteractive, Interactive Creative Director, Disney Parks: “Marketing doesn’t spread; stories do.”